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Mogy Joel R Investment Counsel Inc Portfolio
$1.9B across 128 positions as of 2026-09-30, with 69% of it in the ten largest. 4 quarters on file.
How the reported portfolio did
Each 13F's long stock positions, held to the next quarter's end, against the S&P 500. Yearly rates, on closes without dividends.
1 year
+8.5%
-5.9% a year vs the S&P 500
3 years
+21.1%
-0.1% a year vs the S&P 500
5 years
+12.2%
+0.0% a year vs the S&P 500
Quarters ahead
10 of 21
| Quarter | Portfolio | S&P 500 |
|---|---|---|
| Jun 30, 2026 to Sep 30, 2026 | +7.6% | +2.1% |
| Mar 31, 2026 to Jun 30, 2026 | +10.1% | +14.8% |
| Dec 31, 2025 to Mar 31, 2026 | -9.7% | -4.6% |
| Sep 30, 2025 to Dec 31, 2025 | +1.4% | +2.4% |
| Jun 30, 2025 to Sep 30, 2025 | +6.8% | +7.8% |
| Mar 31, 2025 to Jun 30, 2025 | +12.6% | +10.5% |
| Dec 31, 2024 to Mar 31, 2025 | -6.0% | -4.6% |
| Sep 30, 2024 to Dec 31, 2024 | +3.6% | +2.1% |
Largest first
Share is of this manager's reported book. A holding with no symbol is one this site does not track as a company; the filing's own name for it is shown instead.
| Holding | Value | Share | Shares |
|---|---|---|---|
| NVDANVIDIA Corp | $291.1M | 15.6% | 1,274,442 |
| AAPLApple Inc | $195.7M | 10.5% | 587,528 |
| MSFTMicrosoft Corp | $147.2M | 7.9% | 287,081 |
| PANWPalo Alto Networks Inc | $121.4M | 6.5% | 305,649 |
| GOOGAlphabet Inc | $111.8M | 6.0% | 327,977 |
| GOOGLAlphabet Inc | $104.7M | 5.6% | 304,220 |
| COSTCostco Wholesale Corp | $88.6M | 4.7% | 97,282 |
| AMZNAmazon.com Inc | $87M | 4.7% | 349,335 |
| METAMeta Platforms Inc | $68.4M | 3.7% | 94,347 |
| VVisa Inc | $66.2M | 3.5% | 184,146 |
| BRK.BBerkshire Hathaway Inc | $64.3M | 3.4% | 129,212 |
| LLYEli Lilly and Co | $46M | 2.5% | 39,762 |
| IDXXIDEXX Laboratories Inc | $44.6M | 2.4% | 85,486 |
| CRMSalesforce Inc | $40.8M | 2.2% | 177,638 |
| ISRGIntuitive Surgical Inc | $28.4M | 1.5% | 69,829 |
| SYKStryker Corp | $27.1M | 1.5% | 98,542 |
| MAMastercard Inc | $21.8M | 1.2% | 39,529 |
| ORLYO'Reilly Automotive Inc | $21.8M | 1.2% | 254,705 |
| NFLXNetflix Inc | $19.4M | 1.0% | 278,246 |
| AZOAutozone Inc | $17.4M | 0.9% | 6,140 |
| ORCLOracle Corp | $17M | 0.9% | 123,911 |
| BLKBlackRock Inc | $15.9M | 0.8% | 15,002 |
| CSCOCisco Systems Inc | $14.6M | 0.8% | 135,231 |
| MSCIMSCI Inc | $13.2M | 0.7% | 24,577 |
| HDHome Depot Inc | $11.3M | 0.6% | 39,656 |
| ABBVAbbVie Inc | $10.9M | 0.6% | 41,601 |
| GWWWW Grainger Inc | $9.6M | 0.5% | 7,721 |
| BKNGBooking Holdings Inc | $9.2M | 0.5% | 56,327 |
| INTUIntuit Inc | $9M | 0.5% | 32,478 |
| UNPUnion Pacific Corp | $8.5M | 0.5% | 31,238 |
| JNJJohnson & Johnson | $8.1M | 0.4% | 30,620 |
| IVViShares Core S&P 500 ETF | $7.8M | 0.4% | 10,184 |
| BRK.ABerkshire Hathaway Inc | $6.7M | 0.4% | 9 |
| WMTWalmart Inc | $6.1M | 0.3% | 58,342 |
| ABTAbbott Laboratories | $5.2M | 0.3% | 52,816 |
| PGProcter & Gamble Co | $5.1M | 0.3% | 34,786 |
| SBUXStarbucks Corp | $4.9M | 0.3% | 52,441 |
| XOMExxonmobil Holdings Corp | $4.9M | 0.3% | 29,918 |
| MRKMerck & Co Inc | $3.9M | 0.2% | 26,983 |
| PEPPepsiCo Inc | $3.9M | 0.2% | 30,472 |
| ACCENTURE PLC IRELAND | $3.9M | 0.2% | 21,028 |
| ADBEAdobe Inc | $3.8M | 0.2% | 15,716 |
| EMXCiShares MSCI Emerging Markets ex China ETF | $3.6M | 0.2% | 36,188 |
| AVGOBroadcom Inc | $3.4M | 0.2% | 9,623 |
| THEMES ETF TR | $3.2M | 0.2% | 86,445 |
| DISWalt Disney Co | $2.6M | 0.1% | 24,750 |
| AMGNAmgen Inc | $2.5M | 0.1% | 5,923 |
| PLDPrologis Inc | $2.4M | 0.1% | 18,804 |
| VUGVanguard Growth ETF | $2.3M | 0.1% | 25,998 |
| VOOVanguard S&P 500 ETF | $2.3M | 0.1% | 3,342 |
| PMPhilip Morris International Inc | $2.3M | 0.1% | 11,975 |
| NEENextera Energy Inc | $2.2M | 0.1% | 29,653 |
| WSMWilliams-Sonoma Inc | $2.2M | 0.1% | 9,775 |
| VTIVanguard Total Stock Market ETF | $2.2M | 0.1% | 5,873 |
| EQIXEquinix Inc | $2.2M | 0.1% | 2,148 |
| SPYState Street SPDR S&P 500 ETF Trust | $2M | 0.1% | 2,644 |
| WECWEC Energy Group Inc | $1.6M | 0.1% | 15,708 |
| VOVanguard Mid-Cap ETF | $1.5M | 0.1% | 19,569 |
| IDEViShares Core MSCI International Developed Markets ETF | $1.4M | 0.1% | 15,830 |
| BIIBBiogen Inc | $1.4M | 0.1% | 6,260 |
| IJHiShares Core S&P Mid-Cap ETF | $1.4M | 0.1% | 19,127 |
| QQQInvesco QQQ Trust, Series 1 | $1.3M | 0.1% | 1,771 |
| MCDMcDonald's Corp | $1.3M | 0.1% | 5,593 |
| TROWT Rowe Price Group Inc | $1.2M | 0.1% | 11,175 |
| CVXChevron Corp | $1.2M | 0.1% | 5,693 |
| KOCoca-Cola Co | $1.1M | 0.1% | 12,700 |
| JPMJPMorgan Chase & Co | $1M | 0.1% | 3,116 |
| BMYBristol-Myers Squibb Co | $985.6K | 0.1% | 15,795 |
| YUMYum! Brands Inc | $897.1K | 0.0% | 6,580 |
| VYMVanguard High Dividend Yield ETF | $874.6K | 0.0% | 5,635 |
| VTVVanguard Value ETF | $873K | 0.0% | 4,040 |
| CBZCBIZ Inc | $872.4K | 0.0% | 15,952 |
| MOAltria Group Inc | $872.1K | 0.0% | 12,950 |
| CATCaterpillar Inc | $851.3K | 0.0% | 1,050 |
| CSXCSX Corp | $837.2K | 0.0% | 18,000 |
| ASML HLDG NV | $820.7K | 0.0% | 453 |
| BSVVanguard Short-Term Bond ETF | $754.5K | 0.0% | 9,875 |
| MRSHMarsh & McLennan Companies Inc | $745.2K | 0.0% | 4,365 |
| SCHWCharles Schwab Corp | $674.2K | 0.0% | 6,897 |
| PFEPfizer Inc | $668.4K | 0.0% | 23,436 |
| ESGDiShares ESG Aware MSCI EAFE ETF | $642K | 0.0% | 6,230 |
| TAT&T Inc | $609.5K | 0.0% | 24,981 |
| IBMInternational Business Machines Corp | $527.8K | 0.0% | 2,400 |
| LMTLockheed Martin Corp | $493.3K | 0.0% | 969 |
| FDXFedEx Corp | $484.7K | 0.0% | 1,700 |
| SCHBSchwab U.S. Broad Market ETF | $480.6K | 0.0% | 16,398 |
| MDLZMondelez International Inc | $444.8K | 0.0% | 7,693 |
| IJRiShares Core S&P Small-Cap ETF | $431.8K | 0.0% | 3,174 |
| BIVVanguard Intermediate-Term Bond ETF | $404.4K | 0.0% | 5,550 |
| SPGSimon Property Group Inc | $376.4K | 0.0% | 1,875 |
| VZVerizon Communications Inc | $362.5K | 0.0% | 7,903 |
| XLKState Street Technology Select Sector SPDR ETF | $358.7K | 0.0% | 1,832 |
| TSMTaiwan Semiconductor Manufacturing Co Ltd | $357.7K | 0.0% | 784 |
| ESGEiShares ESG Aware MSCI EM ETF | $327K | 0.0% | 6,037 |
| DFACDimensional ETF Trust Dimensional U.S. Core Equity 2 ETF | $299.6K | 0.0% | 6,740 |
| SOSouthern Co | $281.8K | 0.0% | 3,400 |
| URIUnited Rentals Inc | $272.7K | 0.0% | 272 |
| MRVLMarvell Technology Inc | $264.2K | 0.0% | 1,000 |
| EFAiShares MSCI EAFE ETF | $259.7K | 0.0% | 2,500 |
| RSPInvesco S&P 500 Equal Weight ETF | $257.9K | 0.0% | 1,240 |
| VIGVanguard Div Appreciation ETF | $246.4K | 0.0% | 1,056 |
| AXPAmerican Express Co | $244.8K | 0.0% | 805 |
| PPGPPG Industries Inc | $240K | 0.0% | 2,300 |
| IWMiShares Russell 2000 Index Fund | $237.6K | 0.0% | 855 |
| IBBiShares Nasdaq Biotechnology Index Fund | $205.3K | 0.0% | 975 |
| VGTVanguard Information Tech ETF | $200.1K | 0.0% | 1,592 |
| ISHARES TR | $185.1K | 0.0% | 3,175 |
| VVVanguard Large-Cap ETF | $175.9K | 0.0% | 500 |
| PROTHENA CORP PLC | $173.9K | 0.0% | 20,750 |
| SCHGSchwab U.S. Large-Cap Growth ETF | $146.5K | 0.0% | 4,076 |
| XJHiShares ESG Screened S&P Mid-Cap ETF | $146.3K | 0.0% | 3,000 |
| VBVanguard Small-Cap ETF | $113.8K | 0.0% | 400 |
| DMXFiShares ESG Advanced MSCI EAFE ETF | $107.1K | 0.0% | 1,265 |
| SCHFSchwab International Equity ETF | $101.4K | 0.0% | 3,691 |
| SCHDSchwab US Dividend Equity ETF | $97.6K | 0.0% | 3,000 |
| VBRVanguard Small-Cap Value ETF | $92.4K | 0.0% | 400 |
| SCHASchwab U.S. Small-Cap ETF | $90.5K | 0.0% | 2,773 |
| FNDXSchwab Fundamental US Large Company Index ETF | $62K | 0.0% | 1,969 |
| SCHVSchwab U.S. Large-Cap Value ETF | $58.5K | 0.0% | 1,756 |
| IUSGiShares Core S&P U.S. Growth ETF | $48.4K | 0.0% | 250 |
| IUSViShares Core S&P U.S. Value ETF | $41.4K | 0.0% | 375 |
| IEMGiShares Core MSCI Emerging Markets ETF | $30.8K | 0.0% | 379 |
| AGGiShares Core U.S. Aggregate Bond ETF | $24.3K | 0.0% | 257 |
| VHTVanguard Health Care ETF | $13K | 0.0% | 41 |
| SGOViShares 0-3 Month Treasury Bond ETF | $5.8K | 0.0% | 58 |
| SCHXSchwab U.S. Large-Cap ETF | $2.1K | 0.0% | 70 |
| FNDESchwab Fundamental Emerging Markets Equity ETF | $2K | 0.0% | 47 |
| FNDFSchwab Fundamental International Equity ETF | $1.8K | 0.0% | 34 |
Quarter ending 2026-09-30.
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